Cookie Policy
Last updated: 11 September 2026
This Cookie Policy explains how Simple Safety Advice Group Ltd, trading as QR Safety, uses cookies and similar technologies when you visit our websites and online services.
Our main website is:
This policy should be read alongside our Privacy Policy, which explains how we collect, use and protect personal information.
1. What Are Cookies?
Cookies are small files that are stored on your computer, smartphone, tablet or other device when you visit a website.
They allow websites to recognise your device and may be used to remember preferences, maintain website functionality, measure website performance or understand how visitors interact with a website.
Similar technologies can also be used for the same purposes, including tracking pixels, scripts, tags and local browser storage.
In this policy, we use the term “cookies” to cover cookies and similar technologies.
2. How QR Safety Uses Cookies
We may use cookies to:
Keep our website functioning correctly
Maintain security
Remember your preferences
Understand how visitors use our website
Measure website traffic and performance
Identify which pages are most useful or popular
Improve our website and services
Measure the effectiveness of advertising campaigns
Understand whether someone who has seen an advert later visits our website or takes an action
Support embedded content and third-party services
Some cookies are necessary for our website to work correctly.
Other cookies are optional and will only be used where appropriate consent has been provided.
3. Types of Cookies We May Use
Strictly Necessary Cookies
These cookies are required for the website to function correctly or to provide a service you have requested.
They may be used for purposes such as:
Website security
Maintaining sessions
Remembering privacy or cookie preferences
Form functionality
Account login and authentication
Protecting against misuse or fraudulent activity
Because these cookies are necessary for the website to operate, they may not require your consent.
Disabling them through your browser may prevent parts of the website from functioning correctly.
Analytics and Performance Cookies
Analytics cookies help us understand how visitors interact with our website.
They may collect information such as:
Which pages are visited
How long visitors spend on pages
How visitors reached our website
Which links or buttons are used
The type of device or browser being used
General website performance information
We use this information to understand how our website is being used and identify areas that could be improved.
Analytics cookies will only be used where permitted and, where required, after you have provided your consent.
Functional Cookies
Functional cookies may allow our website to remember choices you have made and provide enhanced functionality.
For example, they may remember:
Previous settings
Display preferences
Form selections
Login information where appropriate
Other website preferences
Some functional cookies may be provided by third-party services.
Advertising and Marketing Cookies
We may use advertising and marketing technologies to understand how effective our advertising is and to improve our marketing.
Where you provide consent, these technologies may help us understand:
Whether someone who viewed an advertisement later visited our website
Whether a visitor completed a particular action
Which advertising campaigns are generating website visits
Which audiences may be interested in QR Safety products or services
These technologies may be provided by third-party advertising or social media platforms.
Advertising and marketing cookies will not be activated before consent where consent is legally required.
4. Third-Party Cookies
Some functionality on the QR Safety website may be provided by third-party organisations.
These organisations may place cookies or use similar technologies when their services are used.
Depending on the services enabled on our website, third parties may include providers of:
Website hosting
Website analytics
Online advertising
Social media
Embedded video
Online forms
Customer communication tools
Security services
Payment processing
Embedded applications or dashboards
These organisations may process information in accordance with their own privacy and cookie policies.
Where legally required, third-party non-essential cookies will only be enabled after you have provided consent.
5. Advertising Pixels and Tracking Technologies
We may use tracking technologies such as advertising pixels or tags to understand the effectiveness of our marketing campaigns.
These technologies may record information such as:
A visit to a particular page
A completed enquiry
A demo request
A registration or sign-up
Interaction with a particular campaign
This allows us to understand whether our advertising is generating useful engagement.
Where required by law, these technologies will only operate after you have provided the appropriate consent through our cookie management system.
6. Managing Your Cookie Preferences
When you first visit our website, you may be presented with a cookie banner or privacy controls.
These allow you to:
Accept optional cookies
Reject optional cookies
Choose which categories of cookies you wish to allow
You can change your choices at any time through the cookie settings available on our website.
Rejecting optional cookies should not prevent you from accessing the main content of the QR Safety website, although some optional functionality may be limited.
7. Browser Cookie Settings
Most internet browsers also allow you to control cookies through their settings.
Depending on your browser, you may be able to:
View stored cookies
Delete cookies
Block all cookies
Block third-party cookies
Allow cookies only from particular websites
Delete cookies automatically when you close your browser
Please be aware that blocking all cookies may affect the functionality of some websites, including QR Safety.
8. How Long Cookies Last
Cookies can remain on your device for different periods of time.
Session cookies normally remain active only while your browser is open and are deleted when you close it.
Persistent cookies may remain on your device for a set period or until you delete them.
The duration of individual cookies depends on their purpose and the service providing them.
Where possible, details of specific cookies and their duration will be provided through our website's cookie settings or consent management system.
9. Personal Information and Cookies
Some cookies and tracking technologies may involve the processing of personal information, such as:
IP addresses
Device identifiers
Website activity
Browser information
Online identifiers
Where personal information is processed, it will be handled in accordance with our Privacy Policy and applicable UK data protection law.
10. Changes to This Cookie Policy
We may update this Cookie Policy when:
We change the technologies used on our website
We add or remove third-party services
Our advertising or analytics arrangements change
Data protection or privacy law changes
Regulatory guidance changes
The latest version will always be published on our website with the date of the most recent update.
11. Contact Us
If you have any questions about our use of cookies or similar technologies, please contact:
Simple Safety Advice Group Ltd, trading as QR Safety
Email: qrsafety@ssagroup.org.uk
Website: www.qrsafety.co.uk
Address: No. 8 Scandia-Hus Business Park, Felcourt Road, East Grinstead, West Sussex, RH19 2LP
12. Further Information
More information about cookies and online privacy is available from the UK's data protection regulator, the Information Commissioner's Office (ICO), at: